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The Seller?s Creed
By Rick Beneteau


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I will not make sales. I will make Customers.

I will target the heart of my Customer. Never their wallet.

My Customer is the lifeblood of my business.

Though I may sell my Customers what they want, I will deliver what they need and make their lives better.

Courtesy and Service are cornerstones of my relationship with my Customer.

I will view complaints as opportunities . . . opportunities to create lifelong Customers.

The quality of my products and how I treat my Customers will determine the level of My Success.

Design Agency Manchester
The old website that was created by a Design Agency Manchester has served you proud for the past 2 years and when you first started up in business it was just what you needed to give you an immediate online presence. That was then and this is now, a few years down the line, and the time is right to enhance the current site to reflect your business growth. As the business has developed you are receiving more telephone calls from potential customers asking you to provide them with further details about the services and goods that you supply. This is one area where the website could work on your behalf as a few additional pages could be added with that contained useful information. Therefore you have been in touch with the Design Agency Manchester that helped to create your original site. They did a fabulous job first time around and people always give you positive comments about your site. With this in mind you have asked the Design Agency Manchester to provide you with a larger package. They`ll be designing a new 6-10 page website that will provide your customers of old and new with far greater detail about your firm and the products and services that it provides.

My prosperity will come from ?growing? people.

My best advertisement is my product, and, the Customer service behind it.

Making money without making friends is not good business.

I will guide my business with the perfect blend of heart and mind.

I will make Integrity my trademark. After all, isn?t integrity all I have and all I will be remembered for?

I will compete only against myself as the only true measurement is against myself.

It is fine to fail. In fact, it is most often a requirement of success.

My reputation is everything - my ego, nothing.

Every pittance I earn unjustly is a debt of fortune I must repay.

No matter the fame or fortune that may follow me, My values, My family and My friends must remain at the very core of my being.

Better I be trusted and respected, than be materially rich.

Better I be a dolphin swimming with sharks, than a shark.

(you can download an mp3 of The Seller`s Creed here: http://www.bettersalesrightnow.com/creed.mp3)

© Rick Beneteau



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